The Heilbronn Ice Hockey Club Polar Bears Registered Association is pleased to announce the extension of the commitment of the international software manufacturer Cygna Labs and the Heilbronn-based Hörtkorn Group as its new main sponsor for the next three years. This partnership marks a significant milestone for the club and underlines Hörtkorn’s commitment to regional ice hockey.
With this agreement, Hörtkorn is significantly expanding its sponsorship of Heilbronn ice hockey. In addition to its existing commitment to the professionals of Heilbronner Falken GmbH, the company will now also become the main sponsor of the parent club Heilbronn Ice Hockey Club Polar Bears Registered Association. This means that all teams of the Polar Bears, from the U7 to the seniors, will in future wear the distinctive red Hörtkorn rectangle with white lettering on their chests.
“We are proud to have the Hörtkorn Group as a strong partner at our side,” says Michael Rumrich, Managing Director of Heilbronn Ice Hockey Club Polar Bears Registered Association.
“This partnership enables us to further promote the sporting development of our teams and to support ice hockey in Heilbronn in the long term.”
The Hörtkorn Group is also delighted about the expanded partnership. “Taking on social responsibility is particularly important to us. As a second-generation, owner-managed group of companies with around 60 years of history, it is a matter close to our hearts to support and promote athletes, clubs, social institutions and cultural and sporting events,” explains Christian Hörtkorn, Managing Director of the Hörtkorn Group.
“By sponsoring the entire Heilbronn ice hockey team we want to make our contribution to promoting young ice hockey talent in Heilbronn and strengthen the enthusiasm for ice hockey in the region.”
About the Heilbronn Ice Hockey Club Polar Bears Registered Association
The Heilbronn Ice Hockey Club Polar Bears Registered Association is a traditional ice hockey club in Heilbronn. The club offers ice hockey for all age groups, from U7 to senior players.
The club attaches great importance to the promotion of young talent and the teaching of
values such as team spirit, fairness and respect.
Further information at: Heilbronn Ice Hockey Club Polar Bears Registered Association
Cover picture: from right Christian Hörtkorn, owner of HÖRTKORN GROUP, Jan Hey, 3rd board member of Heilbronn Ice Hockey Club Polar Bears Registered Association, Michael Rumrich, Managing Director of Heilbronn Ice Hockey Club Polar Bears Registered Association and Alexander Häcker, Group CEO Cygna Labs, are looking forward to a successful partnership and the 2025/2026 season.